Items where Author is "Kumar, M. Rupesh "
Group by: Item Type | No Grouping
Jump to: Article
Number of items: 3.
Kumar, M. Rupesh and Narayanan, A.G.V. (2017) Assessing The Loyalty Of Shoppers Of Attire Multi - Brand Outlets : A Research Study. Indian Journal Of Marketing, 47 (9). pp. 7-22.
Kumar, M. Rupesh and Sharma, Kunal (2017) Pester Power And Advertisements Influence On Purchase Of Food Products In A Convenience Store. Asian Journal Of Management, 8 (2). pp. 418-432. ISSN 2321-5763 (Online) 0976-9495X (Print)
kumar, M. Rupesh and Narayanan, A. G. V. (2016) Effect of Impulse Buying on Socioeconomic Factors and Retail Categories. Indian Journal of Marketing, 46 (9). pp. 24-34. ISSN 0973-8703