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Impact of visual merchandising on consumers' purchase decision in apparel retail

Ram, Mohan and Shikha, Ojha (2014) Impact of visual merchandising on consumers' purchase decision in apparel retail. Inetrnational Journal of Business and Administration Research, 2 (6). pp. 49-57. ISSN 2348-0653

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Official URL: http://www.ijbarr.com/downloads/300920148.pdf


Item Type:Article
Subjects:Publications > Publications by Faculty > Articles > Commerce
Publications > Publications by Faculty
Publications > Publications by Faculty > Articles
Publications > Publications by Faculty > Articles > Management
ID Code:7730
Deposited By:Shaiju M C
Deposited On:03 May 2019 09:15
Last Modified:04 May 2019 08:40

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